This ad that really comanded the attention of the modeling community. Full page, back cover. No one had ever seen anything like it. Most kit ads just show kits. But here was a high-concept ad, with a real live girl, with a killer body (just like Mike's kits) threatening to knock on your door and "lean" on you, if you didn't order a kit. It was hilariously clever, effective, as all get out. This ad put Azimuth on the map in 1998 as a "leader" in the hobby.

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